Basecamp is a perfect marketing project management tool for external agencies
June 20, 2021
Basecamp is a perfect marketing project management tool for external agencies
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Basecamp
We use Basecamp to manage a marketing campaign that we coordinate within our company and with an external agency. We use it as a project management tool to keep all the notes, ideas, and plans in one central location. It helps us keep the information within a project so it is easy to go back through the notes, documents, and comments. We keep it based on a topic or a project and it makes it so much easier to coordinate and stay up to date on a project.
Pros
- Centralize data
- Keep a project organized
- Working as a group
- Assigning a project
Cons
- Checklists
- Pending tasks
- We have been able to coordinate our marketing campaigns much easier with an external agency.
- Our team has been much more responsive that just using email communication.
Trello is less expensive and the free version works pretty well. For the paid version, Trello is also a really great tool. Overall, I do like Basecamp better. It's a more simple layout and structure to the software. I like the communication threads better on Basecamp. Trello seemed to get too messy and Basecamp keeps it nicely organized.
Do you think Basecamp delivers good value for the price?
Yes
Are you happy with Basecamp's feature set?
Yes
Did Basecamp live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Basecamp go as expected?
I wasn't involved with the implementation phase
Would you buy Basecamp again?
Yes
Comments
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