A must-have tool for a successful business
Updated October 30, 2019

A must-have tool for a successful business

Ephraim Mandel | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Conversations,Connections,Intelligence,Media

Overall Satisfaction with Bazaarvoice Conversations

We use BV Conversations for Ratings & Reviews, Questions & Answers via API. The reviews portion is used by a specific department (my team) and the Q&A portion is used by multiple departments. The platform and all teams involved are both managed by me. It does address a problem, but rather allows us to better understand how the products we sell perform in our customers' hands. We gain insight into which products are good and which need improvements, and which should receive more of a focus. Reviews give the brands we work with a knowledge base of high performing products and where there's room for improvement. Q&A is a great place for brands and customers to engage with one another and for customers to get the answers they need.
  • Authenticity - They vet each and every piece of content that comes in and check it for fraud, spam, and other things to make sure your site is only populated with authentic content.
  • Support - BV provides top-notch support that is responsive, knowledgeable, and extremely helpful in ways we never thought possible from a partner. They constantly improve their platform and the reporting available as well.
  • Functionality - The platform is easy to use and very intuitive. The features it has and the capabilities it provides is unmatched by previous providers we've used.
  • Some of the reporting features are clunky and confusing, but they just updated that!
  • I wish Reviews and Q&A information could be exported at the same time and that CGC for both could be displayed in one view.
  • The fact that email addresses cannot be searched is frustrating.
  • We've been able to fine-tune our website to reduce friction based on customer feedback.
  • Our reviews and Q&A area work on a consistent basis, as opposed to periodically crashing with our previous company.
  • We trust that the CGC on our site is authentic and we don't need to spend as much time investigating content as we once did. Huge ROI!
It's the most trusted provider and has the highest standards. It also has a user-friendly platform with all the functionalities we need. The other platforms lacked basic functionality, included reporting, filtering, saving views, and general maintenance. We found many issues with moderation and platform performance in our previous providers and decided that we needed to switch.
The support team is absolutely phenomenal. Not only do they take care of the issues we ask about, but they provide documentation explaining why something happened and even have other suggestions of how we can improve things. We've sent countless issues, and BV always has a simple, quick answer for us when we ask. Sometimes we'll ask about one thing and get help with many others. Really excellent support team.

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Any company that is serious about reviews and the veracity of content that's coming into their site should get Bazaarvoice Conversations immediately. There is no competition. BV hands down is the leader in this realm and is constantly improving capabilities. They acquire companies that will make great partners and this just increases the value they have to offer (AddStructure, Influenster, etc).