Bazaarvoice

Bazaarvoice

Score 8.2 out of 10
Bazaarvoice

Overview

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging...
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Recent Reviews

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Video Reviews

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Pricing

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What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can…

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Product Details

What is Bazaarvoice?

The Bazaarvoice platform provides businesses with the ability to collect and publish authentic feedback from their customers, who can review products and services, ask questions, and post photos and videos of their experiences with products. The vendor says that leveraging user-generated content can increase sales and build brand loyalty.

Within the platform, the vendor provides seven core modules:
  • Ratings & Reviews
  • Questions & Answers
  • Sampling
  • Connections
  • Curations
  • Insights
  • Brand Edge

Bazaarvoice Features

  • Supported: Ratings and Reviews - Gather and publish opinions about your product or service. You can send customers post-interaction email messages so they can easily access your review submission page. In addition, you can solicit and publish reviews about your company via Google seller ratings. Use BVSEO to boost your rating pages' presence on search engines. Analyze your transaction and conversion data with the ROI beacon.
  • Supported: Questions and Answers - Help your potential customers make buying decisions by responding to and publishing inquiries about the products you offer. You can also use crowdsourced answers to manage responses about basic information.
  • Supported: Seller Ratings - Gather and publish opinions about your service that are in turn displayed on your Google AdWords ads to increase click-through rates and drive more qualified traffic from paid search.
  • Supported: Moderation
  • Supported: Fraud detection and Protection
  • Supported: ROI Measurement

Bazaarvoice Video

Bazaarvoice Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android, Windows Phone
Supported LanguagesArabic, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English (Aus), Estonian, Finnish, French, German, Greek, Hebrew, Hungarian, Icelandic, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Serbian, Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, UK English, Ukrainian, US English, Vietnamese
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Comparisons

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Reviews

(1-25 of 30)
Companies can't remove reviews or game the system. Here's why
Score 9 out of 10
Vetted Review
Verified User
Launching a product is a huge stage for any business. At this point, having positive reviews showing for your product can change the tides in your favour. So when Bazaarvoice brings reviews and ratings on launch day, it helps bring and cultivate a trust that would've otherwise been lacking for potential customers.
Score 8 out of 10
Vetted Review
Verified User
A great solution to enhance number of reviews. with the help of sampling promos, new reviews are being generated which is helpful esp. for new product launches. also we can benefit from the reviews written on retailers web site by sydnicating them to our own brand web site. in our case very few SKU s are common across markets, knowing the chance of displaying reviews that were written in different markets is also something useful (even though we can not use very efficiently).
Score 9 out of 10
Vetted Review
Verified User
All of the comments and suggestions made by customers are collected in one convenient location on Bazaar Voice. We feel this to be the most compelling application. Also, it's not the easiest to utilize while we're constantly switching between applications. Other than that, it's an excellent product.
Score 7 out of 10
Vetted Review
Verified User
Bazaarvoice is overall a quite strong ratings and reviews platform. If you have a national brand and want to integrate ratings and reviews into your website, Bazaarvoice should be in your consideration set. If you have a small business or a tighter budget, you may find Bazaarvoice too robust or expensive of a platform. If your brand gets a lot of organic product reviews, Bazaarvoice will be a helpful tool to increase brand credibility and search engine rankings. If you need help getting consumers to review your products, Bazaarvoice offers sampling programs. These programs can get very pricy depending on how many SKUs you are looking for reviews on. Bazaarvoice also has a proprietary platform where they collect consumer reviews for many brands, and once you have the Bazaarvoice ratings and reviews platform, you may be able to purchase reviews of your products and have them sync to your website without having to run a sampling program.
Aadeeb Siddiqui | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Bazaarvoice gives us the control to collect, display, and distribute text and visual user-generated content (UGC) to drive revenue, scale our brand, gain actionable insights and build customer loyalty. It is an amazing platform to track customer reviews and inquiries in one place. Responding to customer reviews is as simple as typing and submitting, and there is no need to open each question as a separate document. Customer account management is simplified and workflow is very efficient as a result. Tracking the real-time notification is a tedious task. We have to log in to the program to get the latest update.
Score 10 out of 10
Vetted Review
Verified User
Bazaarvoice is well suited for a brand that is eager to gain brand awareness and recognition amongst a particular group of end users. Bazaarvoice is very well known in their industry and therefore was viewed as a trusted resource for us when selecting who we wanted to partner with for our customer sampling box.
Score 7 out of 10
Vetted Review
Verified User
Bazaar voice acts a place where we review all our feedback and gain insights from it. This is the most important usecase that we find quite satisfying.Apart from this when we are trying to switch between different use cases it becomes a bit difficult to use. Otherwise its a great product.
Score 8 out of 10
Vetted Review
Verified User
BazaarVoice is great for us in terms of gaining plenty of reviews for our products as the purchase of lingerie can be tricky anyway, let alone purchasing online without being able to try the product on first. We really do see an effect on a product's conversion by whether it has good reviews/bad reviews/no reviews so customers really engage with them for us. Likewise having the curations aspect it gives further insight for the customer as to how the product may fit on them. We have also used UGC images in some of our emails and site content as they've been such good quality and the ability to tag product makes it easy for a customer to shop.
Score 10 out of 10
Vetted Review
Verified User
Any company that is serious about reviews and the veracity of content that's coming into their site should get Bazaarvoice Conversations immediately. There is no competition. BV hands down is the leader in this realm and is constantly improving capabilities. They acquire companies that will make great partners and this just increases the value they have to offer (AddStructure, Influenster, etc).
Score 9 out of 10
Vetted Review
Verified User
Conversations are well-suited for anyone with a product on eCommerce. It is ideal for anyone who is in the business of selling higher end products that require a certain level of consideration before the purchase. It helps to alleviate the pain of customers who hesitate because they aren't getting the answers they need from the product listing.
Christopher Payne | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Bazaarvoice Conversations is well suited for almost any sized company looking to add reviews and a Q&A section to their website. They offer many solutions that can be customized through their thorough design and modification tools. For teams with internal development teams and a strong focus on specific interactions and appearance, it might be cheaper to go with a competitor with just and API integration depending on your needs.
October 08, 2019

Great for Beginners

Nolan Sweeney | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Bazaarvoice Conversations is well suited for scenarios where we have to research details about a product. If there are a lot of reviews being left by customers saying an item isn't true to size or doesn't match the description, We need to go in and investigate to make sure the product description on the website is matching what the customer is receiving.
Meredith Walter | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Bazaarvoice is great for larger retailers who need to display ratings and reviews on their site. There are also tons of other features that BV offers that our company can't take advantage of since we don't sell directly online. If we did, there'd be even more benefit available to us. Companies who are looking to connect with their customers from purchase to reviews - this is a great tool for you.
Vaibhav Choksi | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Bazaarvoice Conversations is a great platform to better engage your customers by not only understanding reviews but also interacting with them. The limitation is that it does not allow a 360 degree viewpoints by integrating reports from other Bazaarvoice products and other review platforms.
Score 8 out of 10
Vetted Review
Verified User
If you have a very active following on social media, it can be quite difficult to curate the content that is posted every day. We can get hundreds or thousands of posts about our brand a month which is impossible for our team to manage manually. Bazaarvoice Curations makes it incredibly easy to pull in relevant content that you can then use on your site or for marketing material.

If your social media following is a little smaller, you could probably manage content curation on your own or with a smaller or free tool.
Mindy Wilson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Great for .com and manufacturers who have multiple retailers they are working with and trying to get reviews and Q&A coordinated. Probably not a good investment if you have a smaller network or don't rely heavily on internet sales.
Score 8 out of 10
Vetted Review
Verified User
If you want to stay on top of your reviews and product inquiries out in the marketplace, especially when growing rapidly, Bazaarvoice is very helpful. If you work with the major retail players this program keeps you prepared and on top of your game.

If you are a smaller business with products not found in major supply chains where you would experience numerous reviews and customer questions then this program will not benefit you as much.
Joshua P. Kennedy | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Bazaarvoice Conversations is really well-suited for when you have a wide variety of products that you need to keep track of. If you just have one or two products that you sell per retailer site, it may not be as valuable because a quick check on the retailer sites will tell you all you need to know. But if you have dozens or more products where checking each one can be tedious, then this is a great option and saves a lot of time.
Score 9 out of 10
Vetted Review
Verified User
Bazaarvoice is well suited for companies needing to build confidence in a products / services, as the tool allows ratings and reviews to have genuine customer feedback associated to them, increasing customer confidence and therefore conversion.
Travis Weed | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
As a company selling at a major channel such as Walmart, Amazon, Home Depot and more, it can be tough to answer and connect with all the customers that shop through those channels. By using Bazaarvoice, you have all of the questions in a simple, easy to read format that let's you and we're questions and respond to reviews of your products. Customers are more likely to purchase a product if their questions can be answered correctly and in a timely manner. Bazaarvoice helps with this.
Olin Graczyk | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
If review syndication is important to you, Bazaarvoice Conversations is a great option. It has just as much (if not more) bells and whistles than any other review platform out there. If review syndication is not important for your brands or products, you can probably find a more cost effective platform that handles all of your needs without the large [price].
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