Happy with Braze | TrustRadius

Overall Satisfaction with Braze

Use Cases and Deployment Scope

We partner with our clients in both executing and setting up Braze. The platform helps us market to the right audience and provide a level of personalization that helps our customers be successful. The use case is to drive customers to take action on multiple web forms which ultimately drives a revenue stream to our clients

Pros and Cons

Pros

Canvas/Journey set up
Segmentation
Drag and Drop functionality

Cons

Improved reporting

Return on Investment

Lead conversion
ROI
Driving web traffic

Usability

9

It is easy to navigate in Braze.

Customer Impact

I think the biggest impact has been the ease of use for cross-channel funtionality.

Alternatives Considered

Iterable

Braze is easier to navigate.

Key Insights

Do you think Braze delivers good value for the price?

Yes

Are you happy with Braze's feature set?

Yes

Did Braze live up to sales and marketing promises?

Yes

Did implementation of Braze go as expected?

Yes

Would you buy Braze again?

Yes

Other Software Used

Simon Data, Iterable

Likelihood to Recommend

I believe any company that needs to personalize their experience with current customers or prospects with their marketing campaigns.

Comments

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