Bronto is a great choice
March 08, 2018
Bronto is a great choice
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Bronto Marketing Platform
Bronto is used to manage our email marketing campaigns, and our transnational messaging. The solution is used by the marketing department to promote events, market products, and inform customers about the status of transactions.
Pros
- Ease to use interface
- Constantly adding new features to platform that make the solution stay current
- Reliable solution
Cons
- Template Marketplace to use already formatted templates in the Template editor. Yes, you can create your own, but sometimes it'd be quick to just pick a fresh template and make a few edits without having to start from scratch each time
- Static Blocks for the template editor - where you can save re-usable html content, not just images
- Hosting fees for images fees - it's ridiculous how much or that this is even a fee considering how cheap storage space is these days
- The email marketing channel has the highest conversion of all of our marketing efforts, and I think in part to the ease of use of Bronto. It's software allows us to focus on content and quality of the email campagins as opposed to the execution.
When you compare the full suite of offering of each of the other providers, each is always missing some feature that Bronto has in its suite that is a MUST have.
Bronto Marketing Platform (discontinued) Feature Ratings
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