TrustRadius
Buddy Media Review 5 of 14
"Buddy Media Review"
https://www.trustradius.com/social-media-publishingBuddy MediaUnspecified4.917101
Cynthia Bynum profile photo
January 29, 2014

"Buddy Media Review"

Score 9 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction

I provided marketing consulting services for clients who were looking to implement this product and we used it at our management consulting company, Bluewolf.
  • Monitors online conversations around brand, industry and/or competitors or any other topic profile that is built.
  • It aggregates the online data and allows users to see the most popular topics, words being used in social. This is a great way to gather online intelligence.
  • You can build integrated campaigns across Facebook, Twitter and YouTube, saving time and ensure campaign consistency.
  • It really needs the Salesforce.com integration to tie social activity to contacts.
  • This integration would allow customers to show the ROI of this product.
  • Buddy Media is great for sales and product development, lead conversion and customer service.
Buddy Media is much more robust than HooteSuite, therefore a larger investment.
Buddy Media is ahead of it's time and is an instrumental product in the social revolution!
It is well suited for global brands that have a high volume of online conversations. It doesn't support SMB's as well.