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Good tool for basic social scheduling
October 22, 2019

Good tool for basic social scheduling

Kelsi Robertson | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with Buffer

I use Buffer as a scheduling tool on a few clients for Facebook and Instagram only. I do not use their reporting features.
  • Ease of scheduling
  • Easy to use
  • List view is helpful in some cases
  • Sometimes I prefer a calendar view
  • Sometimes glitchy when uploading photos
  • No ability to preview a post
1 - I am the only person at my organization to use Buffer. I am a social media strategist and help clients with overall social strategy, as well as scheduling organic content on a monthly basis.
  • Increase in fundraising for our clients (through scheduled fundraising posts)
Buffer is a very cost-friendly tool with similar functionality to the tools above (Hootsuite/Sprout Social). While the other tools may offer more functionality or a better user experience, Buffer is by far the most cost-friendly option that still allows for a good and reliable user experience when scheduling posts to social platforms.
Khoros Marketing (Formerly Spredfast + Lithium), Sprout Social, Hootsuite
Buffer is a great basic social media scheduling tool. It has a few bells and whistles without over-complicating the user interface. I do notice some glitches with posts not being published correctly. I also wish there was the ability to preview posts within the platform, as well as the ability to tagg other brands.

Buffer Feature Ratings

Listening/monitoring ()
Not Rated
7.0
Content planning and scheduling
7
Content optimization
7
Engagement ()
Not Rated
Marketing ()
Not Rated
Channel coverage/integration ()
Not Rated
6.0
Campaign success analytics
6
8.0
Mobile access
8