Good crm for SMB, new CRM users
January 15, 2025

Good crm for SMB, new CRM users

Anonymous | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with Copper

Copper used to be my previous CRM which we used in our organisation for about 4 years.

We had a pretty basic needs for a sales team of about 30-40 reps. No major automations or integrations were used.
Our Major focus was, Managing leads / signups, Working on those contacts / leads. Then moving them into a deal stage and having various pipelines for relevant teams.

Pros

  • Putting in contacts from your signups
  • Moving them to a deal
  • Managing of various Pipelines

Cons

  • Reporting - can be better for complex reports
  • Integrations - can add more integrations
  • UI / UX - Make it more intuitive
  • For an SMB org with basic CRM usage this would be a good value add
  • This tool will teach you the basics of using a CRM
  • They have a good CSM / chat support
Copper helped us during the time when we wanted to migrate into a new CRM tool for our needs.
After a few years and adding multiple sales teams we outgrew the solution.
We outgrew Pipedrive and moved into Copper.
After about a few years our sales teams grew and we needed a global slution for all teams across the globe, hence, moved into Hubspot.

Do you think Copper delivers good value for the price?

Yes

Are you happy with Copper's feature set?

No

Did Copper live up to sales and marketing promises?

Yes

Did implementation of Copper go as expected?

Yes

Would you buy Copper again?

No

I would recommend Copper to anyone who is starting out with wanting a CRM for their Org. This would possibly be an Org who never has used a CRM - having Copper will help them dip their toes into the CRM tool and get acquainted in using it.

Copper Feature Ratings

Customer data management / contact management
6
Workflow management
1
Opportunity management
6
Integration with email client (e.g., Outlook or Gmail)
1
Interaction tracking
1
Task management
2
Reporting
2
Forecasting
3
Pipeline visualization
4
Customizable reports
3
Custom fields
3
API for custom integration
4
Role-based user permissions
5
Marketing automation
3
Not Rated
Mobile access
Not Rated

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