Item: DiscoverOrg (discontinued)
Rating: 10
Author: Ryan Clay

Use Cases and Deployment Scope

DiscoverOrg is used at my org to build out contact lists for accounts we are targeting, to understand the org chart of these companies, and to gain their contact information. The business problem this solves is the inability to get in touch with prospects. Sometimes the hardest part of sales can be getting a hold of someone, but DiscoverOrg brings ease to that aspect.

Pros and Cons

Contact info
Org charts

Breadth of information
Sometimes numbers are not accurate

Return on Investment

Set more meetings
Save time searching for contacts

Alternatives Considered

LeadIQ

Previously, DiscoverOrg fell behind LeadIQ on the user-friendliness and breadth of the information side. After merging with Zoominfo, I must say that Zoominfo plus DiscoverOrg cannot be beaten. They have a very slick user interface, contact information for companies as small as one person, and they are very transparent about where they get their data.

Other Software Used

LinkedIn Sales Navigator, Marketo

Likelihood to Recommend

When you first get your territory as an Account Executive, one of the most critical areas of work is to build out your accounts with prospective clients and organize your outreach. DiscoverOrg provides you the tools you need to find relevant contact info for prospects. An area that DiscoverOrg can fall short in its accuracy. I have been connected with the wrong person several times.

DiscoverOrg has stepped their game up big time

Overall Satisfaction with DiscoverOrg