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Folloze & 6Sense a Great Match
May 25, 2022

Folloze & 6Sense a Great Match

Alex Murphy | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Folloze

We use Folloze as a gateway to conduct personalized experiences with inbound prospects. The tool allows an organization to inject 3rd party intent, and curate a relevant experience based on their topic of interest. It allows us to maintain visibility on the interest areas of prospects, and ensure they are followed up in accordance with the topic and content that best aligns with them.
  • Hyper-Personalisation
  • Account Based Targeting
  • Intent Data
  • HTML Email Engine
  • Available Content Modules
  • More modules that can be personalised
  • Positive increase in lead generation
  • Positive increase in time on page and page interaction
  • Decrease in GTM timeline
The platform is easy to use and operate. The platform is in the midst of a transition to be even more comprehensive from a back-end configuration point of view; but impactful nonetheless to creating easy campaigns and experiences in little time - that deliver results. The tool is extremely easy to personalize and connect with intent providers.
The team goes the extra mile to ensure prompt support and assistance in executing an impactful campaign. We have worked with them on numerous experiences, that were beyond out-of-box functionality, and they were very helpful in ensuring the project delivery and support were of a high caliber. Great support was provided.
We reviewed Folloze against path factory and Adobe but found the platforms to be less agile, and the ability to get started would require significant resources and timelines. We found Folloze to have great intent connections and focused more on being a landing page than a continuous resource of PDFs. Folloze had a more customizable interface.

Do you think Folloze delivers good value for the price?

Yes

Are you happy with Folloze's feature set?

Yes

Did Folloze live up to sales and marketing promises?

Yes

Did implementation of Folloze go as expected?

Yes

Would you buy Folloze again?

Yes

This product is great for Product Landing Pages, Gated Content Pages, and Event Registration Pages. There is work I'm sure being done to integrate better with hybrid event providers. It is great for intent targeting, and account sprint activations. I would say the platform is in the midst to ensure the product is less of a resource hub and more of an indistinguishable intelligent content experience that looks no different from a corporate webpage - but more agile.