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Personalization at scale with Folloze.
September 24, 2022

Personalization at scale with Folloze.

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Folloze

We use Folloze to quickly build on-brand, personalized microsites to drive targeted audiences. The platform was chosen because of its ability to execute personalization at scale. We use the platform to build 1:1 and 1:few pages for our ABM function, build pages where we can drive partners to find all relevant partnership information, and host some webinars on branded pages.
  • Easy to create personalized microsites at scale.
  • Quick customer support response time.
  • Easy to learn and use.
  • Serious page design limitations.
  • Integration capabilities are oversold.
  • Increased target account engagement.
  • Scaled from multi-week lead time for webpage build to
It is incredibly easy to learn how to use the Folloze platform and build pages and add personalization to the sections that allow it. No design experience is required to become a page builder in Folloze, and it's easy to create an on-brand template and duplicate it. The only difficulty we have faced is when we come up against the limitations of the UI. We've had to create workarounds and request customizations to make our pages look the way we need them to look.
The Folloze support team is usually very quick to respond to any questions or requests and they are knowledgeable about the product. They have worked with our team to troubleshoot issues and brainstorm solutions.

Do you think Folloze delivers good value for the price?

Yes

Are you happy with Folloze's feature set?

Yes

Did Folloze live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Folloze go as expected?

Yes

Would you buy Folloze again?

Yes

Folloze has allowed us to quickly create multiple landing pages and add personalizations to those pages. We have found value in using Folloze to reach our targeted audiences. There are design limitations that deter us from using Folloze for some of our marketing functions where the polished look of the page is important and where we wanted to arrange the layout of the page in a way that was not supported by the platform. Folloze announced a new UI that would address some of those limitations, but it has not been released to customers yet. This may solve some of the frustrations.