Personalized ABM at scale and great customer service!
August 12, 2024

Personalized ABM at scale and great customer service!

Volodymyr Kysil | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Folloze

It's an easy and quick way to create personalized ABM programs. Once you have your first few templates saved, it's easy to copy and use them on other boards to keep the same look by only changing the important parts. You can change a lot about your board without giving up too much power. With SSO, two-factor authentication, and the personalization tool, the Folloze team has really stepped up its security response across the board. It also listens to and acts on customer comments very well.

Pros

  • Enhances security with SSO, two-factor authentication and personalization tool.
  • Allows easy creation of boards without needing complex board construction.
  • Offers a quick and efficient method for creating personalized ABM programs.

Cons

  • Inquiry on how to get drill-down metrics for user persona improvement.
  • Need for links to common file storage platforms.
  • Recent addition of a knowledge base for product setup videos.
  • Easy to identify content engagement.
  • Easy to scale up account-based experiences at scale.
  • Works with core parts of GTM stack.
The installation and navigating process is very easy. Folloze doesn't require coding knowledge and is easy to use. Anyone can work with it, and it also increases productivity.

Do you think Folloze delivers good value for the price?

Yes

Are you happy with Folloze's feature set?

Yes

Did Folloze live up to sales and marketing promises?

Yes

Did implementation of Folloze go as expected?

Yes

Would you buy Folloze again?

Yes

I have been using Folloze for a long time, and I will recommend Folloze because of the app's user-friendly interface and responsiveness to customer feedback. It also enhances security with SSO, two-factor authentication, and a personalization tool. Overall, there are more pros, and it increases productivity.

Folloze Feature Ratings

Integrations with third-party software
9
Automated workflow & orchestration
8
3rd party intent signals
9
Downstream intent signals
8
Account identification
8
Standard visitor segmentation
9
Behavioral visitor segmentation
9
ABM sales intelligence
8
Automated routing and prioritization
9
Customer interaction histories
8
Syndicated content
8
Personalization
8
Engagement data tracking
9
Ad campaign creation
9
Display advertising
9
Contextual advertising
9
Social advertising
8
Ad reporting and analytics
8

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