Stuck in the middle
Adam Blinzler | TrustRadius Reviewer
November 05, 2018

Stuck in the middle

Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with GetResponse

We used GetResponse to create nurture campaigns, create dynamic emails and score leads.
  • If you understand coding the ability to use dynamic content based on smart searches was very useful.
  • The drop and drag workflows were very easy to create and use
  • Allowed for simple automation and nurture campaigns to occur off of events
  • The Email and Landing page drop and drag creator was poor and also not responsive for email. I would recommend adding snapping functionality at the minimum.
  • The lack of control over the GetResponse information and unsubscribe at the bottom of the email was unfortunate. It would be nice if we could change the color of the background and fonts to better match brand colors and templates being used.
  • Save searches are a bit clunky and can be difficult to find when you have a lot of them. There needs to be a search functionality for finding saved searches.
  • Moving from SFMC to GetResponse the cost savings and the ability to have scoring were well worth it.
  • Being able to automatically clean the database and manage leads was a great benefit.
  • The biggest cost was that when I left they lost the person who understood HTML and moved off of GetResponse to a more drag and drop friendly automation platform.
GetResponse is much stronger in lead management and versatility than an ESP like MailChimp or SFMC. It isn't as versatile as HubSpot or Marketo and leaves a lot lacking in landing pages and scalability.
Depending on the business and those you have working in the program it can be a very robust operation in the right hands. If you have people who understand workflows, how queries work and HTML/CSS then GetResponse can really do a lot for little cost.

GetResponse Feature Ratings

WYSIWYG email editor
1
Dynamic content
8
Ability to test dynamic content
6
Landing pages
3
A/B testing
6
Mobile optimization
6
Email deliverability reporting
7
List management
8
Triggered drip sequences
8
Dashboards
6
Standard reports
Not Rated
Custom reports
Not Rated