Great to help you compare quick hunches
July 21, 2017

Great to help you compare quick hunches

Roel Timmermans | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Google Trends

Google trends helps us to look at future category and product names. With a similar to current SEO approach we look at whether or not we need to change the way we name our products across the globe. For instance Google Trends also helped us find out that the US en GB market use quite different words in consumer electronics.
  • Comparison
  • Global/local views
  • Branche differentiation
  • Comparing more than 5 words
  • Keep track of your searches over time
  • More effective match of product/category naming to consumer search behavior
  • Google keyword tool and Moz
They're different tools and thus have overlap, but still do quite different jobs. So there really is no exact comparison, in free to use tools, to Google Trends out there. If it could generate periodic reports it would be even better.

Other tools can be quite complimentary to Trends, since they may help you come up with basic directions or deepen the list of specific keywords.
It's great for a quick look to confirm your own gut feeling or trends you already have in mind, or to prove it wrong of course. It does not do so well if you start out completely blank or open minded. You may jump to conclusions a bit too fast that way.

Google Trends Feature Ratings

7.5
Keyword analysis
8
Competitive analysis
7
Local SEO
8
Global SEO
8