Heap is a great tool that requires little development experience or resources to get amazing data!
March 21, 2022

Heap is a great tool that requires little development experience or resources to get amazing data!

Jesse Miller | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with Heap

We use Heap for both marketing websites and product analytics. we can create events and customize those events to be specific to our customers in the app, and then do some basic analysis of our marketing website as well through building custom reports. The ease of implementation was a big factor in us bringing on Heap as a tool.

Pros

  • Event Creation
  • Funnel Analysis
  • Data System Integrations

Cons

  • Testing environments
  • Better homepage experience
  • More templates
  • Increased product engagement
  • Improved A/B testing capabilities
  • Increased website conversions
I wouldn't know necessarily because I didn't get far with a Mixpanel evaluation. All I know is that it was much easier to set up the types of user events that we were looking to track out of the box with Heap. I also think the flexible pricing that Heap provided was a good selling point.

Do you think Heap delivers good value for the price?

Yes

Are you happy with Heap's feature set?

Yes

Did Heap live up to sales and marketing promises?

Yes

Did implementation of Heap go as expected?

Yes

Would you buy Heap again?

Yes

Heap is great for product analytics, analysis of user flows, and where folks may or may not be dropping off in an intended workflow within your app. It is also great for tagging events on the fly without the need for development resources. If you are strapped for those resources then it might be a great time to look at Heap.

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