Simple robust product analytics
October 07, 2022

Simple robust product analytics

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Heap

How it's used: Product analytics, reporting, and general analysis.
Problems addressed: Where do people drop off in product, how does channel performance differ, how do cohorts behave differently, how much effort does it take to go from step A to B, creating dashboards to more easily see all of the above.
  • Product analytics.
  • Allowing for easier event/data capture.
  • More custom reporting.
More robust event capture that is easier to implement. Simplified capabilities that typically get the job done. However, customization was much more robust on Mixpanel.

Do you think Heap delivers good value for the price?


Are you happy with Heap's feature set?


Did Heap live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Heap go as expected?

I wasn't involved with the implementation phase

Would you buy Heap again?


  • Better than Mixpanel for product analytics as not every event needs to be tagged to be tracked.
  • Has decent pre-set reports to guide analysis but does not allow for customization or more robust reporting on or off platform.
  • Recent UI changes that aren't changeable making reporting more rigid than before.