Item: Highspot
Rating: 3
Author: Verified User

Overall Satisfaction with Highspot

Use Cases and Deployment Scope

I was using Highspot as a customer advocacy manager to publish customer stories, one-pagers, wins, etc., to our sales team in an effort to make it simple for them to share/pitch those stories to prospects. I was also then using it to analyze how effective those stories were in pitches, which stories, got the most attention, etc.

Pros and Cons

Pros

Customization of Individual Spots
Custom views and organization of content
Analytics at a high-level

Cons

Analytics at a deeper level
Standardization across a company
Content hygiene recommendations (i.e., update X, Y, Z)

Return on Investment

Better Organization
Standardized Pitches
One Place to Manage Content

Usability

It takes a sec to figure out how to use it at an admin level and there are tricks to get things to work right. Once you figure it out you still regulalry find limitations, but for a basic use case they won't bother you so much. I think it's usable, but very simple. You can't get too custom with it like some other much more complex tools.

Alternatives Considered

Seismic Knowledge, Seismic Content and Seismic Learning

Highspot is a very simple tool compared to Seismic and far less capable.

Key Insights

Do you think Highspot delivers good value for the price?

Yes

Are you happy with Highspot's feature set?

Did Highspot live up to sales and marketing promises?

Yes

Did implementation of Highspot go as expected?

Yes

Would you buy Highspot again?

Other Software Used

Gainsight CS, Higher Logic Vanilla

Likelihood to Recommend

I think Highspot is excellent for small organizations (with fewer than 100 employees) because it can meet many needs as a content repository; however, it does require an owner. Someone to manage and standardize content and work with employees on adoption is critical to it's success. When you can't provide that and all the content management is left to individual teams it's more difficult to make successful.

Comments

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Highspot Review