Overall Satisfaction with Hootsuite
Social media scheduling and management, including analytics and reporting. We program Facebook, Twitter, LinkedIn, and Insta content via Hootsuite, reactive posting tends to be done individually rather than via Hootsuite, depending on the circumstances. In terms of reporting, we pull monthly aggregates for the exec and Board. Reports also form part of our sponsorship/advertising media kit.
- Reduced the FTE from 1 to 0.4 for socials management
We don't tend to need support, so I guess that in itself is a positive.
Do you think Hootsuite delivers good value for the price?
Are you happy with Hootsuite's feature set?
Did Hootsuite live up to sales and marketing promises?
Did implementation of Hootsuite go as expected?
Would you buy Hootsuite again?
I think it's an excellent starter kit for social management. Where it falls down, for us, is that it doesn't always play well with our other platforms - we're probably going to move to Zoho Social shortly as we already have Zoho CRM and use Zoho Campaigns. As previously mentioned, my dream functionality would be an auto reformat/format optimization for different platforms.