Hootsuite is a great system to use if you're just starting using content management systems.
June 14, 2022

Hootsuite is a great system to use if you're just starting using content management systems.

Nicholas Dettmann | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Free

Overall Satisfaction with Hootsuite

I utilize Hootsuite as a key program to help me organize my social media posting calendar. It is a very useful tool. One area I'd like to see the address is being able to see insights on things such as hashtag clicks. Otherwise, for those just starting out to use a social media posting/scheduling system, Hootsuite is a good place to start.

Pros

  • Ease of scheduling/posting
  • Offering recommended posting times/dates
  • Ability to have several accounts.

Cons

  • Insights on hashtag performance
  • Not able to answer
I've just started using Sprout Social so it's hard for me to make a comparison. So far both platforms have their advantages and disadvantages in their usage. I'd say right now I'm about to split on using either or. I've used Hootsuite a lot longer so my knowledge and ease of usage are far more comfortable.
I give it a solid rating because of its ease of use and just the overall familiarity I have with the program. I started using it when I was a journalist. Now that I've transitioned careers, I still find it very useful and a part of my daily usage while working.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is a great management system to do just that, keep things organized and well managed. The layout of the posting/scheduling calendar is relatively easy. For platforms like Pinterest, scheduling for Pinterest is easier, in my opinion, using Hootsuite than it is on the actual platform. I would like the ability to edit photos made a bit easier.

Hootsuite Feature Ratings

Not Rated
Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
8.8
Content planning and scheduling
10
Audience targeting
8
Content optimization
8
Workflow management
9
6.0
Automated routing and prioritization
6
Customer interaction histories
6
Bulk actions
6
7.0
Lead generation
7
Content marketing
7
Paid media management
7
Campaigns and promotions
7
6.5
Twitter
9
Facebook
5
LinkedIn
9
Instagram
5
Pinterest
9
YouTube
2
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
Not Rated
8.0
Role-based user permissions & privileges
Not Rated
Mobile access
8

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