Item: Hootsuite
Rating: 9
Author: Andreas Zioupos

Use Cases and Deployment Scope

I schedule the content on our main channels, ask for approvals, share it with the subsidiaries, and monitor the content plan implementation of our company group. Also, manage the community (messages and comments), extract reports for the ads, and use the social media listening tool to be informed and updated.

Pros and Cons

Scheduling content.
Reporting ads.
Social media listening.

Technical issues.
More info about annual roadmap.
Better support and problem solving.
More custom options.

Return on Investment

Content management.
Time and effort.

Alternatives Considered

Sprout and PLANOLY

Support Rating

Sometimes, it needs much more time for the Hootsuite team to solve a problem or suggest a solution.

Key Insights

Do you think Hootsuite delivers good value for the price?

Not sure

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Likelihood to Recommend

It's excellent for a small business to start with the free version, to see the benefits and see its business growing by using Hootsuite. In the case of a big company with more than one team collaborating on Digital marketing, Hootsuite is a must (sharing, scheduling, monitoring, and saving time).

It is surely (hoot)suit-able for you!

Software Version

Overall Satisfaction with Hootsuite