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Learn How to Be a Excellent Social Media Manager with Hootsuite
July 23, 2015

Learn How to Be a Excellent Social Media Manager with Hootsuite

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

2015

Modules Used

  • Analytics, Scheduling

Overall Satisfaction with Hootsuite Enterprise

Hootsuite Enterprise is being used by the Social Media Department. It allows for scheduling and deploying of Tweets, analytics, and listening/monitoring of the social landscape (keywords, competitors, trends).
  • Customer Service
  • Listening Streams
  • Education
  • Date range of analytics needs to be more than 7 days at a time.
  • Haven't been able to attach an image using IE for more than 3 wks. (Chrome works great, though.)
  • Aggregate of engagement activity would be great
  • Scheduling and deploying of Tweets is key
Their education program was what tippied the scale
Their ASMA Certification is amazing! Hootsuite Enterprise provides such valuable tools, resources, and guidance for establishing and strengthening a company's social media program. If the question is do they provide opportunities to learn, the answer is a resounding YES.

Hootsuite Feature Ratings

8.0
Boolean keyword searches
8
Filtering out noise/spam
8
Sentiment analysis
8
Broad channel coverage
8
6.8
Content planning and scheduling
9
Audience targeting
6
Content optimization
6
Workflow management
6
6.7
Automated routing and prioritization
7
Customer interaction histories
6
Bulk actions
7
6.0
Lead generation
6
Content marketing
8
Paid media management
5
Campaigns and promotions
5
7.0
Twitter
7
Facebook
Not Rated
LinkedIn
Not Rated
Google+
Not Rated
Instagram
Not Rated
Pinterest
Not Rated
YouTube
Not Rated
6.7
Campaign success analytics
7
Real-time tracking
7
Competitor analysis
6
10.0
Role-based user permissions & privileges
10
Mobile access
10