TrustRadius
Hootsuite Enterprise Review 16 of 43
Hootsuite Enterprise Review: "Hit Up HootSuite"
https://www.trustradius.com/social-media-managementHootsuite EnterpriseUnspecified7.8244101
Ryan Whittington profile photo
July 22, 2015

Hootsuite Enterprise Review: "Hit Up HootSuite"

Score 10 out of 101
Vetted Review
Verified User
Review Source

Overall Satisfaction with Hootsuite Enterprise

Our department made the decision to purchase HootSuite Enterprise in 2013 in order to maintain a growing number of social accounts as well as provide a better institutional understanding of the role that social media plays in the communication efforts for all audiences including faculty, staff, students, alumni and fans. While not all departments on our campus utilize Hootsuite Enterprise, more and more departments are expressing interest in the software.
  • The ability to share an editorial calendar with all users in the software is incredibly helpful. It allows our internal social decision makers the ability to see what content their coworkers are sending and when.
  • Hootsuite's customer service is second to none. I can always get a response from a team member quickly which is critical in the world of Public Relations and Communications. They also aren't focused on the next sale and call to follow-up on product usage frequently. It's a relationship; not a sale.
  • HootSuite is constantly improving the platform and adding value to an already powerful software.
  • I'd love to see interactive reports that could be shared online. As of right now, the analytics portion of the software is quite helpful, but I hope there will come a time in which my CCO asks for a slick, interactive report that I can generate within the platform and send to him without having to download a PDF.
23 - All representatives are communications, marketing or public relations practitioners on our campus.
  • Thanks to HootSuite Enterprise, we can quickly funnel questions received on social to the appropriate personnel on campus.
  • It's cut the time that I spent scheduling messages on individual platforms in half, thereby allowing me to focus on more big ticket items.
We switched to HootSuite Enterprise due to the outstanding customer service record and their overall approach to our business needs. They provided us with real-time solutions for problems that had plagued us for months while we were at a competitor.
They give us the most bang for our buck. They are personable. They are helpful. We'll continue to utilize Enterprise.
If you're looking to manage social accounts, HootSuite Enterprise is the way to go!

Hootsuite Enterprise Feature Ratings

Filtering out noise/spam
8
Broad channel coverage
9
Content planning and scheduling
10
Audience targeting
8
Content optimization
9
Workflow management
9
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
10
Facebook
9
LinkedIn
8
Google+
9
Instagram
5
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
Not Rated
Real-time tracking
Not Rated
Competitor analysis
Not Rated
Role-based user permissions & privileges
10
Mobile access
8