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User Review: "HubSpot Took Us to the Next Level"
https://www.trustradius.com/marketing-automationHubSpotUnspecified8.31294101
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Updated November 19, 2014

User Review: "HubSpot Took Us to the Next Level"

Score 10 out of 101
Vetted Review
Verified User
Review Source

Software Version
Enterprise

Overall Satisfaction with HubSpot

  • HubSpot helps us determine the path to conversion of our website users. We are able to track from when someone visits our site, becomes a lead, and then becomes a customer. We can then take that information and determine what paths our customers take and determine messaging to promote that successful path.
  • The Keyword Tool is fantastic for our company. We are able to determine which keywords are not only generating traffic, but generating leads and customers! Couldn't do this without HubSpot!
  • HubSpot support is fantastic. Whenever we have a question about the product, we are able to get support within seconds and they are very helpful at answering our questions!
  • We would love the email functionality to be more advanced. We currently do not use the email function for our emails because it lacks the ability to have a clean layout for determining what is clicked. We use several links in our emails, and our current provider can use a printed layout of stats that HubSpot cannot provide.
  • HubSpot has allowed our company to perform better with Organic Search, which has generated almost 90% more organic search visits and 50% more organic search leads over the past 2 years!
  • Using customized HubSpot landing pages has given us the ability to reduce our bounce rate on many of our advertising campaigns resulting in more leads through paid search and display ads.
  • The social media automation tools has given us the ability to track what the world is saying about our products and gives us the ability to reach them at the click of a button. We no longer need to monitor what is trending. We can set up what we want to see, see who is talking about it, and gives us the ability to interact within seconds!
We see the value of HubSpot not only by the ease of use, but in our analytics, Our numbers before implementing HubSpot and after are night and day. We've renewed HubSpot each of the past two years and plan on renewing for an additional year in 2014.
I've recommended HubSpot to any of my colleagues who struggles with marketing automation, analytics problems, or conversion issues either with marketing or sales. It's worth the investment because it works. The consultants at HubSpot will do everything possible to put your company on the right track to generating more visits, leads and customers for your organization.

HubSpot Support

HubSpot support has improved drastically over the years. We used to wait 10-15 minutes on hold to get to a support rep. Now, we are never on hold and get a live support rep within seconds. They are very knowledgeable on the functionality of HubSpot and can answer most of my questions. The questions they cannot answer, they are able to contact a more specialized support member and will contact me with a solution. Very helpful support and much more improved over the years!
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
We changed the header on our website and needed to contact support to change the header on our HubSpot hosted blog. I contacted a support member and they completely walked me through the process. I was not very HTML savy, so they took the time to help me edit the HTML and make our blog header the exact same as our website. They understood I needed my hand held, and they did so in a very nice, and simplistic way.

Using HubSpot

HubSpot is very easy to use once you get the hang of everything and know where everything is. To master the tools, HubSpot offers "HubSpot Academy," which teaches users all of the functionality of the software through classes and webinars. Going through the academy is very important and will make you a HubSpot master in a week or so!
ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Lots to learn
  • Sources tab is easy to see what traffic sources are coming to your site, generating leads, and generating customers.
  • Keyword tool lets you know what keywords are generating traffic, how you rank for those keywords, and what keywords you might want to target.
  • The Blog integration is fantastic and very easy to use.
  • The custom COS takes a little time to get to comfortable with.
  • Page grader can get confusing without prior knowledge.