The ONE tool you need to fully manage and scale your customer experience
August 20, 2019
The ONE tool you need to fully manage and scale your customer experience
Score 10 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Overall Satisfaction with HubSpot
HubSpot is at the core of our sales and marketing processes. With their CRM, Sales and Marketing suites, we've been able to scale our efforts and streamline how we work from day to day.
Thanks to HubSpot, we also have improved clarity, communication and reporting across departments and with marketing in general.
Thanks to HubSpot, we also have improved clarity, communication and reporting across departments and with marketing in general.
- Brilliant marketing automation and content creation tools
- Enhanced data and analytics for marketing and sales KPIs and processes
- Ease of use and wealth of training materials (easy to onboard new staff)
- Some marketing functionality could be improved (like the design for pop-up forms)
- A/B testing doesn't work well when there's no form on the page (harder to measure clicks)
- Some data discrepancies between HubSpot and Google Analytics
- Being able to set and measure KPIs, and achieve them quarter by quarter.
- A much closer relationship between sales and marketing as we have a space that helps us work together.
- As a marketing team, we can move at least 30% faster thanks to the solutions HubSpot provides.
- Salesforce Lightning Platform and Intercom
It was a bit of a pain to use Salesforce, to be honest. As an SMB, it was overly complicated for what we needed in a CRM tool, and when comparing prices with their marketing automation software, HubSpot was much better suited for us in terms of use, functionality, and price.
Intercom is alright, but we found that their list segmenting tools need some serious work. Our onboarding sequences haven't worked that well either. They've made a lot of improvements in this area, but Intercom has also become much more expensive due to this.
Intercom is alright, but we found that their list segmenting tools need some serious work. Our onboarding sequences haven't worked that well either. They've made a lot of improvements in this area, but Intercom has also become much more expensive due to this.
100,000 to 250,000