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Hubspot All in One Marketing Automation Tool
August 28, 2014

Hubspot All in One Marketing Automation Tool

Rafael Avila | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with HubSpot

We use it to automate our marketing strategies with workflows based on activities of our clients, to send emails, create landing pages and forms that allows us to create personas.
  • The possibility to create automated workflows is incredible. This way we can set up triggers to maintain a relationship with our customers in an automated way is really good.
  • Managing everything about our inbound marketing in one place is another strength of HubSpot. Today we create landing pages, manage our social media, send emails, everything inside HubSpot.
  • Creating lists is a good thing, because in this way we can segment our emails to people that are interested in it.
  • I have difiiculty looking for indicators of how well my workflows are performing
  • A dashboard with all information about everything is really needed. The way it is today makes it difficult to understand our performance
  • Better relationship with our clients
  • Improved our marketing overall revenue
The overall offer of HubSpot was better because HubSpot had some functionalities as an all in one marketing automation tool that the other [softwares] don't.
I`m very happy with the tool, but for me to continue using it; it is very important that HubSpot make some improvements like the ones I mentioned earlier (Dashboard, workflow performance view in general,etc).
Every time I talk about marketing with other people in the industry I mention and recommend HubSpot as a powerful all in one Marketing Automation Tool. With it you can setup campaigns and trigger emails based on actions of people visiting your site. In general HubSpot is one of the best softwares in the market.