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The most popular marketing automation software in the world
Updated September 30, 2015

The most popular marketing automation software in the world

Francois Mathieu | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with HubSpot

HubSpot is used by the Uberflip marketing team to create landing pages for marketing offers, design emails templates, manage email contacts and automate interactions with our prospects.
  • Setting up forms
  • Segmenting contact lists
  • A/B testing emails
  • Branching logic is hard to visualize.
  • Centralized marketing activities
  • Saved time
  • Improved conversion rates
25,000 to 100,000
B2B
HubSpot is well suited if you want to send personalized emails to segmented audiences and improve conversion rates from visitors to customers.

HubSpot Marketing Hub Feature Ratings

8.8
WYSIWYG email editor
8
Dynamic content
8
Ability to test dynamic content
10
Landing pages
8
A/B testing
9
Mobile optimization
8
Email deliverability reporting
9
List management
10
Triggered drip sequences
9
8.0
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
7
Automated sales alerts and tasks
7
8.0
Calendaring
8
Event/webinar marketing
8
7.5
Social sharing and campaigns
8
Social profile integration
7
7.7
Dashboards
8
Standard reports
7
Custom reports
8
7.8
API
8
Role-based workflow & approvals
8
Customizability
8
Integration with Salesforce.com
7

Using HubSpot