HubSpot is a great service!
July 08, 2016

HubSpot is a great service!

Richard Kaiser | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Basic

Overall Satisfaction with HubSpot

Mainly used by the marketing team.
  • Reporting is easy and straightforward.
  • Creating landing pages, froms, email workflows, etc. is very intuitive and requires little training
  • Notification are pretty easy to set up
  • Accuracy of lead source reporting went down significantly when we moved off of hosting the site via HubSpot.
  • Design flexibility of the site and site speed was significantly restricted by hosting the site on HubSpot which eventually led us to host on our own.
  • It goes out at random times about 1-3 times a month. Usually not longer than an hour but can be an issue if you only have limited time available to work on HubSpot.
  • Grow marketing leads 10X
  • Bring down Cost per Lead 90%
Hubspot offers a much wider variety of services than Unbounce.
From my perspective it comes down to budget. If you have enough sales or enough capital raised as an early stage, I would almost always pull the trigger on it if you have any expectation on significant percentage of your sales growth coming from inbound marketing leads. If the majority of your leads will not be coming in through marketing channels, then HubSpot's value versus cost goes down significantly.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
7
Dynamic content
7
Ability to test dynamic content
7
Landing pages
7
A/B testing
5
Mobile optimization
3
Email deliverability reporting
7
List management
7
Triggered drip sequences
7
Lead nurturing
7
Lead scoring and grading
5
Data quality management
7
Automated sales alerts and tasks
5
Calendaring
4
Event/webinar marketing
4
Social sharing and campaigns
7
Social profile integration
7
Dashboards
7
Standard reports
7
Custom reports
7
API
7
Role-based workflow & approvals
7
Customizability
7
Integration with Salesforce.com
7
Integration with Microsoft Dynamics CRM
7
Integration with SugarCRM
7