How I Spot
Updated September 15, 2016

How I Spot

Patrick Eng | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Software Version

Professional

Overall Satisfaction with HubSpot

Our company uses HubSpot to market for our various clients. It allows us to schedule, publish, monitor and analyze blog posts, social media posts and emails. It also lets us automate our marketing to get the best response from our contacts. It has allowed us to increase our efficiency and lead generation.
  • Marketing automation that allows us to follow up with contacts in a very personal and meaningful way.
  • Blog hosting for establishing thought leadership and educating our audience.
  • Social media posting and analysis lets us schedule posts on Facebook, Twitter and LinkedIn and see where our contacts came from and what worked.
  • Social media posting. We've had issues when posting through the social media tool in terms of how images appear in the preview in HubSpot vs. how they actually appear online.
  • The reporting can be confusing at times depending on what you are trying to track. Sometimes the data we try to bring up is very specific and HubSpot can't provide a clear picture.
  • Increased Lead and Customer generation
  • Increased Social Media conversions
  • Increased Website traffic
If you are looking for an all in one platform that can improve your marketing strategies and practices, get HubSpot. It is great for big changes and for those looking for a serious change to their marketing practices.

If you just need something simple, HubSpot can be good but not necessary.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
7
Dynamic content
9
Ability to test dynamic content
8
Landing pages
9
A/B testing
9
Mobile optimization
8
Email deliverability reporting
9
List management
9
Triggered drip sequences
9
Lead nurturing
10
Lead scoring and grading
8
Data quality management
8
Automated sales alerts and tasks
10
Calendaring
8
Event/webinar marketing
8
Social sharing and campaigns
9
Social profile integration
10
Dashboards
7
Standard reports
7
Custom reports
8
API
8
Role-based workflow & approvals
9
Customizability
8
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated