HubSpot - great product, has more than enough for most users
November 03, 2016

HubSpot - great product, has more than enough for most users

Jake Pittman | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Basic

Overall Satisfaction with HubSpot

We use HubSpot in our marketing and sales departments, and with it, we have seen massive improvements in inbound marketing, client retention and lead generation. HubSpot makes it easier for each department to see how their efforts are affecting sales. Being able to manage projects within HubSpot is a big change, and the integration of project templates makes it so easy to use.
  • Ease of use
  • Great support and customer service
  • Has all the features that most people need
  • Email integration can be a problem
  • It's quite pricey
  • Social media streams can only be set up for twitter
  • Increased client retention
  • Higher percentage of leads turned into converted customers
  • More outreach to potential leads
HubSpot is definitely well suited for a medium sized company that is marketing to other medium sized companies. The price might not be ideal for the smaller companies or ones just starting out with marketing.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
8
Ability to test dynamic content
8
Landing pages
9
A/B testing
9
Mobile optimization
9
Email deliverability reporting
7
List management
8
Triggered drip sequences
8
Lead nurturing
8
Lead scoring and grading
7
Data quality management
8
Automated sales alerts and tasks
8
Calendaring
7
Event/webinar marketing
10
Social sharing and campaigns
10
Social profile integration
9
Dashboards
8
Standard reports
8
Custom reports
8
API
8
Role-based workflow & approvals
9
Customizability
8
Integration with Salesforce.com
9
Integration with Microsoft Dynamics CRM
8
Integration with SugarCRM
8