Another Happy HubSpot User
Updated March 26, 2018

Another Happy HubSpot User

Katy Rice | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with HubSpot

We use HubSpot for our own organization's marketing and our clients. By using HubSpot we are able to easily create the landing pages, blogs, emails and social posts that we need to. We also use HubSpot as a way to track our visits, views, clicks, submission and conversions. This tool is very user-friendly and if we ever have a question, the support team is always there to help!
  • HubSpot's support team is second to none!
  • HubSpot does a great job of tracking all of your traffic.
  • This tool has allowed us to show the real importance of inbound marketing through real results!
  • There are some aspects of HubSpot that are not very user friendly.... If there is a coding problem, you are usually on the phone with support to get everything fixed/figured out.
  • Sometimes HubSpot takes a long time to load/do the action that you have just requested. This is mainly for creating large lists and workflows.
  • The salesforce integration is available, but isn't seamless. You are sometimes left doing workflow to workflow to make sure that all of your data matches up.
  • By using inbound marketing and HubSpot we have been able to actually track where leads are coming from. This means that we are able to better allocate our marketing dollars.
  • We can see what type of social ads are working. If unpaid ads are doing well, do we want to try paid ads on a specific platform?
  • We have also been able to better understand our organic traffic and direct traffic.
I have only ever used HubSpot. Some of our clients have switched from Pardot. When we ask them about the differences they say it is night and day. HubSpot is a more 'complete' product that helps emails get delivered and your content viewed. It is amazing to see the difference it can make.
If you are a small marketing team that needs help with reporting, or even showing the value of marketing, HubSpot is the tool to do that! On the other hand, HubSpot does have a large price tag that can turn some people away. They do offer a 30 free trial for you to be able to see results, but it can be difficult to learn a new software and run a trial at the same time and see results.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
10
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
9
Automated sales alerts and tasks
8
Calendaring
10
Event/webinar marketing
9
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
10
Custom reports
10
API
9
Role-based workflow & approvals
10
Customizability
9
Integration with Salesforce.com
8
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated