Love HubSpot!
May 08, 2017
Love HubSpot!
Score 9 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Overall Satisfaction with HubSpot
HubSpot is used to create content, analyze its performance, manage emails, post on social accounts, and provide insight on marketing activities and lead generation. It is also used to maintain a list of contacts and measure landing page conversion as we try to acquire more customers for our company.
- Tracks pageviews, conversions, and metrics quite well.
- Easy-to-learn interface.
- Great company culture focused on teaching users new skills. They have an entire HubSpot Academy, which almost anyone can use to grow their sales and marketing abilities.
- HubSpot still lacks in some features in reporting. The reporting they offer now is in-depth, but only on certain areas. Google Analytics allows you to do much more, but since all of our content is hosted on HubSpot, it would be easier to run these tests here.
- While easy to learn, it's not as intuitive as other websites. There should be better landing page design options (i.e. drag and drop). Instead, you have to do a ton of back end work on your own.
- Some of their on-page SEO functions are lacking (for example, it will say we don't have an image or a CTA when we do).
- Saves us on additional social media management expenses.
- Integrates with Shutterstock to save us funds on stock images.
- Gives helpful insight so that we can make more informed business decisions.
HubSpot is far and away the best website manager and marketing automation software I have used. Granted, I have only used a few in my short time as a working professional, but overall, the features that HubSpot offers do make my job easier and my work more effective.
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