HubSpot is a wonderful marketing tool!
Updated September 29, 2021

HubSpot is a wonderful marketing tool!

Daniela Belevan | TrustRadius Reviewer
Score 10 out of 10
Vetted Review

Software Version

Professional

Overall Satisfaction with HubSpot

HubSpot is used by our sales and marketing department in our organization. It helps solve the problem of having our CRM and digital marketing combines into one single platform. It's great because it helps us have everything together, thus growing our business and being able to sell the platform to our clients. I would definitely recommend HubSpot.

Pros

  • Email Marketing - Better than you ever imagined, so many options and great tools. Works great on all platforms and it's very user friendly. UX and UI are the best!
  • CRM - Helpful and has a lot of information about your client, such as how they got to your website and which pages they have visited.

Cons

  • Prices - You're either a big agency, or not big enough to be able to afford it. no middle ground in their pricing.
  • CMS is not what I expected, currently it is too complicated.
  • Has helped with business growth.
  • Has given a great ROI.
Mailchimp and Hootsuite are great but they do not have all the features that HubSpot offers. HubSpot allows you to integrate your marketing and your CRM all in one simple and user-friendly platform. As much as we loved Mailchimp and Hootsuite, they really only worked for social media and email marketing. We needed something more powerful, so we found HubSpot.
HubSpot is well suited for any business who needs to integrate their CMS with their marketing material. HubSpot is a tool that helps you merge both, thus increasing your chances to increase revenue and grow as a business. HubSpot requires your sales and marketing team to learn the tool, and once your team learns how to use it, it only gets better!

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
8
Event/webinar marketing
10
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
10
Custom reports
10
Role-based workflow & approvals
8
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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