The Industry Standard CSM for SMBs
October 16, 2025

The Industry Standard CSM for SMBs

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with HubSpot CRM

as a medium sized business HubSpot CRM gives us a good size of features without charging the same as something like sales force, and we can still manage it ourselves. it handles contacts, deal management, renewals, email campaigns and more.

Pros

  • Contact storing
  • deal renewals
  • email campaigns

Cons

  • features can be hard to find
  • there isnt automatic contact cleanup
  • ai features are lacking
  • Clear understanding when customers are renewing
  • easy campaign mangement
  • MQL conversion rates
All in all HubSpot CRM is relatively easy to manage. The array of features are good without needed a dedicated employee to manage the system (in theory). As you grow, it can become more and more complex and require additional oversight, but for starters I feel that it is fairly usable to understand

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

I think it is the ideal options for small to medium business that need a professional CRM but don't want to pay the big bucks. It is also an industry standard that you can grow into, so you will not have to deal with switching your CRM down the line

HubSpot CRM Feature Ratings

9.3
Customer data management / contact management
10
Workflow management
8
Opportunity management
10
Integration with email client (e.g., Outlook or Gmail)
10
Quote & order management
10
Interaction tracking
8
7.7
Case management
8
Call center management
8
Help desk management
7
9.5
Lead management
9
Email marketing
10
7.7
Task management
7
Billing and invoicing management
8
Reporting
8
9.7
Forecasting
9
Pipeline visualization
10
Customizable reports
10
10.0
Custom fields
10
Custom objects
10
API for custom integration
10
9.5
Role-based user permissions
9
Single sign-on capability
10
8.0
Social data
8
Social engagement
8
9.0
Marketing automation
9
Compensation management
9
8.0
Mobile access
8

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