It's worth taking the leap!
March 10, 2021

It's worth taking the leap!

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with HubSpot Marketing Hub

We use HubSpot [Marketing Hub] across the whole org. Primarily in marketing, of course, but we use it to enable Sales as well. Using the drip/nurture campaigns and the ability to add right from the CRM. Additionally, we have our whole website built through HubSpot [Marketing Hub]...it really helps keep the analytics under one accessible roof. Not everyone grasps Google Analytics and HubSpot [Marketing Hub] has made that information more digestible for the greater teams.
  • Landing Pages
  • Nurture/Drip
  • Sales Enablement
  • Grid system for web design
  • Customizable reporting could use some work
  • Email development is more hand held than customized
  • Lead generation and tracking has up-ticked substantially
  • MQL to SQL conversions/hand offs are much tighter and better quality now
HubSpot [Marketing Hub] hands down! From the user interface all the way down to programmatic details, HubSpot [Marketing Hub] is leaps ahead over Pardot. I mean, what kind of system can't handle prospect time-zone sending? Pardot, that's who. HubSpot [Marketing Hub] is constantly growing and providing new offering, enhancing current ones, and providing generally strong support. Nor is its look and feel dated.

Do you think HubSpot Marketing Hub delivers good value for the price?

Yes

Are you happy with HubSpot Marketing Hub's feature set?

Yes

Did HubSpot Marketing Hub live up to sales and marketing promises?

Yes

Did implementation of HubSpot Marketing Hub go as expected?

Yes

Would you buy HubSpot Marketing Hub again?

Yes

I believe [HubSpot Marketing Hub is] applicable just about anywhere. As far as Marketing Automation Solutions go, HubSpot [Marketing Hub] is up there at the top! It's very well suited to mass-emails, but a little more limited in a one-to-one sense. One of the best parts may be the dashboard and UI/UX...it's very easy to comprehend and even on-board new team members. Much better than some others out there.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
7
Dynamic content
8
Ability to test dynamic content
8
Landing pages
9
A/B testing
8
Mobile optimization
9
Email deliverability reporting
9
List management
8
Triggered drip sequences
10
Lead nurturing automation
7
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
8
Social sharing and campaigns
8
Social profile integration
9
Dashboards
8
Standard reports
7
Custom reports
7
API
6
Role-based workflow & approvals
8
Customizability
8
Integration with Salesforce.com
7