Klaviyo - The Best Email/SMS Platform Out There
February 23, 2022

Klaviyo - The Best Email/SMS Platform Out There

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Klaviyo

The rest of my team and I use Klaviyo to send email and SMS campaigns for many of our clients. We use it to build and send the campaigns, create segments/lists containing who we want to send these campaigns to, and track revenue and other performance metrics after sending these campaigns. We also use it to build pop-ups so that we can collect emails and phone numbers to add to our lists.
  • Tracking performance metrics
  • Smart Send Time for Campaigns
  • Building Segments
  • Smart Send Time for SMS
  • Cloning Segments
  • Nothing
  • ROI
  • Newsletter Opt-Ins
  • Overall Revenue
Klaviyo has it all - a lot of the other platforms that I have used do not have all of the following: competent email and SMS sending, easy-to-navigate flow builders, accurate revenue and general metric reporting, and representatives who care and reach out to make sure we are doing well and to answer any questions we may have.

Do you think Klaviyo delivers good value for the price?

Yes

Are you happy with Klaviyo's feature set?

Yes

Did Klaviyo live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Klaviyo go as expected?

I wasn't involved with the implementation phase

Would you buy Klaviyo again?

Yes

Mailchimp, Attentive Mobile, Optimizely Data Platform (formerly Zaius)
Klaviyo is great for professionals/companies who want to send out newsletter emails often and collect a list of people who sign up for the newsletter on their website. You can implement a Welcome Pop Up which helps to collect and store consumer information, all through Klaviyo. From there, you can create specific segments of various demographics and send campaigns at any time to these segments. Klaviyo makes this whole process very easy and seamless!

Klaviyo Feature Ratings

WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
8
A/B testing
9
Mobile optimization
8
Email deliverability reporting
9
List management
9
Triggered drip sequences
9
Lead nurturing automation
9
Dashboards
9
Standard reports
9
API
9