A must-have for any email marketer
June 05, 2020

A must-have for any email marketer

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

Only the email marketing team utilizes Litmus. We primarily use Litmus to code templates and test them across different email clients.
  • Supports many email clients
  • Quick to render previews
  • Easy to use
  • It only shows what is wrong but doesn't suggest a coding fix for it.
  • We don't really use the other built-in features (spam testing, analytics, etc.)
  • It can get pricey if you go over your account limit to render previews.
  • Time saved not needing to manually test emails in different clients
  • Ability to code emails and save snippets
  • Timeline functionality helps revert back to past editions of the email
I've considered Email on Acid, but have never tested the product against Litmus. I already had experience using Litmus in the past, so I'm more comfortable using Litmus over any other tool.
Litmus is an essential tool for any email marketer building and sending HTML templated emails. Using the preview functionality has helped me avoid making costly mistakes.

Litmus Feature Ratings

Mobile optimization
10
Email deliverability reporting
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
URL Validation
10
Link Tracking
Not Rated
Spam Testing
Not Rated
Email Previews
10

Litmus Support

ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
Immediate help available
Support cares about my success
Slow Initial Response
No - We use Litmus for building emails and creating email previews. We don't rely on it for analytics and use other team features, so we don't necessarily need premium support to use the tool.
Yes - I was experiencing email preview issues with a specific email provider. The ticket was opened at least 6 months ago and they're still working on a resolution.
When Litmus unveiled its new UI, I was experiencing issues with accessing old emails. I submitted a support ticket to fix the issue, and they were able to help me within a few hours.

Using Litmus

ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • Navigation of the product
  • Creating email previews
  • Email builder
  • Checking for errors in code
Easy to use and pretty straightforward. I use this tool every day to build my emails, and I can't imagine being able to do my job without it!