Litmus is key in our Email process
March 21, 2023

Litmus is key in our Email process

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus to QA our emails. It gives us a place where we can collaborate with stakeholders to review the email easily. We also use it for tracking purposes.

Pros

  • Email previews
  • Analytics. I personally like the Engagement function.
  • It gives our reviewers an easy way to review the email, and leave comments.

Cons

  • The previews could be more accurate in some email clients and devices.
  • Give us more Analytics data. For instance, a click map.
  • We save time during the QA process.
  • It helps us understand the engagement of our users.
It helps us understand what type of content works with our readers.
We use it for all emails. It speeds up the review process and makes it seamless.

Do you think Litmus from Validity delivers good value for the price?

Yes

Are you happy with Litmus from Validity's feature set?

Yes

Did Litmus from Validity live up to sales and marketing promises?

Yes

Did implementation of Litmus from Validity go as expected?

I wasn't involved with the implementation phase

Would you buy Litmus from Validity again?

Yes

It's really useful for testing and reviewing. It makes the process simple and easy.

Litmus from Validity Feature Ratings

Ability to test dynamic content
Not Rated
Mobile optimization
8
Email deliverability reporting
7
Standard reports
8
Custom reports
7
URL Validation
9
Link Tracking
9
Spam Testing
7
Email Previews
8

Comments

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