Why you should choose Matomo
April 16, 2020

Why you should choose Matomo

Alireza Hassani | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Matomo Analytics (formerly Piwik)

We are using On-Premise hosting. With the help of the funnel in Matomo, We figured out in which pages we have lost most of the users so it helps us to redesign the subscription model of the user on the website and we had more subscribers later on. another help that I can mention is the Heatmap, after implementing Heatmap in our portals we understood we need to change UX design and don't let users lost on the home page.
  • On-Premise Setup
  • Heatmap
  • Funnels
  • Collects too much information
  • Website is not user friendly
  • Charts and graphs are not very intuitive
  • Gather information from visitors and turn them to customers.
  • Provide automatic PDF and Excel Export for our customers.
  • Easy setup helped us to save time in our implementation phase.
The main and the most important advantage of Matomo to its competitors is cost. Solutions like Adobe Analytics might have more options for analysts but in the end, you need to pay extra which is not necessary for all the businesses. I would recommend Matomo to all the users that want to get started with the world of web analytics because they are a bunch of bugs they can find on their websites.
The best thing about the Matomo support is that they have a forum which basically you can find the answer to almost all of your questions and most of the time you don't need to contact them regarding your questions and problems but if you need help they will answer in a reasonable time slots.

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Our company provides subscription and payment services for mobile operators and we also launch our games and music portals for users. For measuring web analytics KPI, we use Matomo because its open-source and the privacy policies of Matomo are very clear and they don't send data to third parties which is very important for our company. None of our customers have any problem using Matomo as a web analytic tool.
For those who want to have advanced event analytics of apps and web at the same time, maybe it is not the best solution. they need to have an extra tool to track all the interesting events on the web and app.