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A great all-around social listening tool, with a few caveats
November 19, 2019

A great all-around social listening tool, with a few caveats

Jon Padgett | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Mention

Our marketing department uses Mention for social listening across the web, including social media.
  • It picks up mentions of monitored keywords better than any other we've tried.
  • You can set up boolean searches (an available option for some plans) for advanced searches and negative keywords.
  • You can exclude monitoring by language and country, if you don't want to monitor the entire web.
  • It updates frequently and can set up email alerts.
  • No Facebook monitoring.
  • You cannot interact with Instagram posts through their interface (you have to click on IG posts in Mention to open them up in Instagram in order to like/comment/etc).
  • We cannot exclude keywords from account names (negative keywords in boolean searches only work for the body of the post/tweet, not the account name).
  • Negative keywords of only one character (e.g., "£") don't appear to work.
  • We are able to like/interact with our brand mentions in several social channels, even when the mention was not properly tagged. This has helped increase our number of followers and frequency of interaction.
  • We are able to detect stories in the media and on blogs quickly and respond to amplify them in a timely fashion.
  • Although it's still a rough feature, Mention's sentiment analysis helps to get an overall sense of negative/positive ratio of posts/articles.
Overall, our Mention account rep is great. She responds to all requests and properly researches her response before replying. Because Mention is based in France, there can be a time lag in responses. Although our rep is in NYC, if she needs information from the Mention HQ, there is usually a delay of a day or two.

Do you think Mention delivers good value for the price?

Yes

Are you happy with Mention's feature set?

Yes

Did Mention live up to sales and marketing promises?

Yes

Did implementation of Mention go as expected?

Yes

Would you buy Mention again?

Yes

We use Mention alongside Hootsuite to make sure we capture all mentions of our brand and products, not just those that have been tagged. If you want to have confidence that you're picking up all mentions (excluding Facebook) around the web, Mention delivers. It catches far more mentions than Google Alerts.