Microsoft advocate
May 06, 2021

Microsoft advocate

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Microsoft Advertising (formerly Bing Ads)

We use Microsoft Advertising [(formerly Bing Ads)] to serve supplemental paid search advertising traffic depending on business needs. Generally speaking, if a budget is small, we would advise depleting Google Ads paid search ads traffic first.


  • Paid search advertising
  • Support
  • Reporting


  • Traffic volume
  • Unique product offerings
  • Smart shopping
  • B2B leads
  • Support in budget depletion
  • Great service reps
  • Ability to spend more budget
  • Performs well under heavy optimization
  • B2B ppc solution
[Microsoft Advertising (formerly Bing Ads)] has access to superior traffic volume and ability / capability to spend ad dollars. [Microsoft Advertising (formerly Bing Ads)] is really the only paid search advertising option that competes with Google Ads in any capacity whether it be volume / ad spend / quality leads.

Do you think Microsoft Advertising delivers good value for the price?


Are you happy with Microsoft Advertising's feature set?


Did Microsoft Advertising live up to sales and marketing promises?


Did implementation of Microsoft Advertising go as expected?


Would you buy Microsoft Advertising again?


Microsoft [Advertising (formerly Bing Ads)] is really great for those looking for business to business type leads or business to customer type leads. The product generally performs better for higher Key performance indicators or multi touch conversions such as lead to call to sale etc. e-commerce plays don't do as well in the [Microsoft Advertising (formerly Bing Ads)] landscape


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