Miro: The Go-To Tool for Visual Collaboration
November 18, 2024
Miro: The Go-To Tool for Visual Collaboration

Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Miro
I use Miro mainly for collaborative ideation and organizing research insights. It’s perfect for real-time brainstorming, like when we’re mapping out user onboarding challenges or clustering insights from concept tests. It addresses the need for remote collaboration, keeping everyone aligned and engaged in a shared visual space, which is a big win for our team’s efficiency.
Pros
- Real-Time Collaboration and Feedback
- Flexible Templates for Rapid Setup
- Visual Structure for Complex Information
- Engaging Presentations and Workshops
Cons
- Better Organization for Large Boards
- Enhanced Text and Note Features for Stickers
- More Control Over Permissions and Access
- Miro’s collaborative tools make it easier for team members to contribute ideas, regardless of location. This has improved productivity by allowing more efficient and inclusive brainstorming sessions. Plus, it’s more engaging than traditional meetings since everyone can visually interact and participate in real time.
- As boards grow, the lack of advanced organization tools can make complex projects harder to manage. Sometimes this slows down work as team members have to manually navigate and reorganize content, which can eat into productivity gains.
- Since Miro is more valuable when everyone on the team has access, subscription costs can add up. While the tool provides value, we occasionally find ourselves balancing its ROI against other, less costly tools, especially when only some team members use it consistently.
Because Miro boards are always accessible, team members can add input whenever it suits their schedule, making it perfect for asynchronous work. This flexibility is especially valuable for remote workers in different time zones, allowing contributions to flow without waiting for synchronous meetings.Miro adds an interactive element that’s more engaging than static presentations or calls. For concept testing, for example, it allows stakeholders to visualize user flows, add comments, and see the same user insights, leading to more active participation and faster buy-in.
I’ve used several tools similar to Miro, like Figma, FigJam, Framer, Notion, Airtable, and monday CRM. While these tools each have strengths, Miro stands out for its flexibility and visual appeal. For instance, compared to Notion, Miro’s visual canvas is much better suited for ideation and brainstorming because it allows for freeform, interactive layouts, which is great for mapping ideas and synthesizing insights.FigJam and Figma are both solid for design-specific collaboration, but Miro is more versatile for cross-functional teams, as it’s intuitive for non-designers as well. Miro also beats out Airtable in terms of flexibility for brainstorming and diagramming, while Airtable is better suited to data organization and project tracking.Overall, Miro has become my go-to because it supports both structured workflows and freeform brainstorming, which fits well with our team’s needs across different project stages.
Do you think Miro delivers good value for the price?
Yes
Are you happy with Miro's feature set?
Yes
Did Miro live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Miro go as expected?
I wasn't involved with the implementation phase
Would you buy Miro again?
Yes

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