Miro - must have tool for a Product Owner
May 09, 2025

Miro - must have tool for a Product Owner

Christopher Baldwin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Miro

As a Product Owner, I need to diagram & organize ideas, track & plan work that ends up in Jira, and create visuals to communicate the ideas & effort/work with technical and non-technical audiences. I need to do this in a collaborative environment. Miro is amazing for taking a high level idea, converting it to a workflow/architecture, and then breaking it down to features and stories. It is easy to use, integrates with the tools/services I need (Jira!), and great for creating visuals.

As a bonus - if you like lining everything up perfectly, everything can snap to a grid relative to other objects. Or, if you're the chaotic type, you can press a key to ignore the grid.

Pros

  • Jira integration (story creation, link management, estimation)
  • diagramming
  • visualization of ideas
  • collaboration

Cons

  • The Jira integration lags when modifying content from jira (e.g. story description)
  • I want lines/arrows to snap to grid relative to each other
  • Stop changing the color pallet every few months. Folks assign meanings to colors in their charts and it's annoying when some of those colors go away.
  • higher team productivity
  • clearer messaging to teams & stakeholders
  • replaces multiple other tools (estimation, diagramming, note taking)
It's just easy to use. I'm not sure what else to add here - it is just easy.
Cards, lines, shapes, frames, jira integration, estimation, text boxes
Yes, please see all the other responses I've made. I would have to repeat myself.
I'm forgetting a few others we looked at.

Miro does everything I need better. I'm not focused on technical diagrams, though I recognize the technical icon library has expanded significantly in Miro.

Do you think Miro delivers good value for the price?

Yes

Are you happy with Miro's feature set?

Yes

Did Miro live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Miro go as expected?

I wasn't involved with the implementation phase

Would you buy Miro again?

Yes

As a product owner:
- Epic definition breakdown in to features
- Feature definition and breakdown (free-form text & diagrams)
- Feature dependency mapping
- Story creation (Miro cards, convert to Jira issues)
- Story dependency mapping
- Story estimation

As an engineer:
- Freeform diagramming for workflows with supporting text & images

Other scenarios:
- Kanban board + miro cards is great if/when you can't use Jira
- Project single-source-of-truth. An infinitely large cavas means an infinite amount of notes. If you can organize it (use frames, cards, labels, etc), then it's great for using them. The search functionality is very useful here.

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