Excellent intuitive tool to grab the wins
July 04, 2022

Excellent intuitive tool to grab the wins

Vani Prabhu | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with PathFactory

PathFactory
is a user-intuitive one-stop shop to get buyers' insights and understand their journey
of content consumption which in turn enables enterprises to improve their wins.
  • Engagement
  • Data Insights
  • Relevance
  • User Interface
  • Optimization of data
  • Online Assistance
  • Automated feature to switch from live event to on-demand gated event
  • Overall business impact was positive
  • Helped to plan better
  • We could take to the next business level
Pathfactory team and tool helped us to accelerate our campaigns and we wish to leverage PathFactory services in future too.
Setting up process was of more work but it was worth the effort. PathFactory team made the process simple to follow and set up.

Do you think PathFactory delivers good value for the price?

Yes

Are you happy with PathFactory's feature set?

Yes

Did PathFactory live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of PathFactory go as expected?

Yes

Would you buy PathFactory again?

Yes

PathFactory is a great tool for content marketing and managing both live and on-demand webinars on one platform. PathFactory provides
users great insights on analytics.

PathFactory Feature Ratings

Content hub
10
Forms / Gated content
10
Embedded CTAs
10
Content automation
10
Audience profiling and targeting
9
Closed-loop tracking and reporting
10
Content performance analytics
9

Experience Using PathFactory

Team is always available to sort the issues.
Reports are generated in a reasonable time frame and provides reports as expected.
  • In-Person Training