The best SEO tool on the market!
Updated January 29, 2019

The best SEO tool on the market!

Tim Sleeper | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with SEMRush

We use SEMrush to monitor the ranking of our location sites and to monitor keyword changes within our own site as well as review Google updates. SEMrush is also helpful in analyzing the performance of competitor websites and allows us to have an insight into any changes we need to make. SEMrush has really made the SEO monitoring process easy and, in my experience, has been the most accurate source out there.
  • SEMrush can be easily customized to show different forms of stats. We use it to view a general overview of our website and also monitor the ranking of specific keywords. It will tell us how competitive that keyword is as well as where our page ranks on it.
  • The site analysis tool is also really useful and updated often. The site analysis tool will scan a website and report any errors it encounters and how to better optimize the website SEO-wise. This is useful in catching issues that could pose a big problem and result in a penalty from Google.
  • Another great tool is the backlink analysis feature. It will show every website that links back to yours and also provide a score to the website that will tell you whether or not that backlink is toxic. From there, it's really easy to disavow those links and prevent any future ranking issues. It can also be used to see what sites are linking back to your competitors.
  • SEMrush is really feature rich, however, it can be confusing at times as to what certain tools do and how to use them. It would be great if SEMrush provided some sort of short tutorial when they launch a new tool.
  • While SEMrush is great at continuously adding new keywords, it can be hard to find good data on the lesser trafficked keywords. I'm not sure whether it is possible, but it would be great to get more accurate stats for smaller keywords or location-specific keywords. The stats for those are sparse right now.
  • SEMrush has helped our website increase its ranking by about 80%. There were a lot of errors and issues with the website and SEMrush really helped in getting those cleared up and improving our on-page optimization.
Moz was the only of avenue we looked into and SEMrush just seemed to provide a more robust system. Moz was easier to use but lacked a lot of the more detailed stats that SEMrush had. I would highly recommend SEMrush over any other SEO tool out there.
SEMrush is great for any SEO team or manager. I can't imagine running any sort of SEO campaign without it. It does just about everything and provides a lot of in-depth stats that are crucial for running a good campaign. I would highly recommend SEMrush to anyone or company that is running a website. The tools it provides are invaluable.

Semrush Feature Ratings

Keyword analysis
Backlink management
SERP ranking tracking
Page grader
Competitive analysis
Site audit / diagnostics
Site recommendations
Task management
Local SEO
Social SEO
Mobile SEO
Global SEO
Multi-domain support
Integration with web analytics tools

Using SEMRush

SEMRush has a slight learning curve, but everything is organized really well. Once you learn where everything is, using the software and running reports is incredibly easy. You can easily add new projects, get help for improving on-page SEO, and there are even video tutorials that walk you through the whole system if you still feel uncomfortable with it.
Like to use
Relatively simple
Easy to use
Well integrated
Quick to learn
Feel confident using
Requires technical support