Item: Semrush
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

We use Semrush to monitor our SEO and social presence, as well as our competitors'. We are a small organization, with a reduced marketing team, so automating the monitoring and reporting is of great value to us, as we don't have time to do it ourselves and sometimes don't even access the platform to look at everything.

Pros and Cons

SEO Performance Monitor
Social Presence
Page performance and issues

More visual dashboards
Showing all the brands together
One unique report for everything

Most Important Features

Site audit
Link Building
Position Tracking

Return on Investment

No impact

Alternatives Considered

SimilarWeb PRO

I also evaluated a startup called Zeeng, which was a great option but didn't cover English at the time. Semrush was a more complete tool when it comes to manage all of your SEO and Digital presence, and also had a much easier setup/onboarding process than Similarweb, which made me choose them.

Key Insights

Do you think Semrush delivers good value for the price?

Yes

Are you happy with Semrush's feature set?

Yes

Did Semrush live up to sales and marketing promises?

Yes

Did implementation of Semrush go as expected?

Yes

Would you buy Semrush again?

Yes

Other Software Used

HubSpot CRM, PersistIQ, Apollo

Likelihood to Recommend

I think Semrush is critical for companies with larger teams and a strong digital and social strategy. Semrush can help these companies not only monitor results, but also benchmark competitors, discover trends, issues, and opportunities. It automates a lot of work that would otherwise be manual and leaves space for more strategic tasks. For smaller companies it can also be very helpful in a perspective of monitoring everything so you can know of any issues even if you don't have a team.

Helps you manage all of your digital metrics in one place

Overall Satisfaction with Semrush