Shopify is a simple and robust eCommerce solution that you will not regret choosing
February 13, 2017
Shopify is a simple and robust eCommerce solution that you will not regret choosing
Score 9 out of 10
Vetted Review
Software Version
Professional
Overall Satisfaction with Shopify
Shopify serves as our company's primary eCommerce website application software for small to medium size businesses. We both customize Shopify themes and work with 3rd party plugin developers to creates online stores for our customers needs. I personally develop in Shopify and love their semantics in liquid including their built-in version control - very friendly for developers to work with vs other eCommerce platforms. Out of the box Shopify handles all the basic needs our clients have, though there are often a few 3rd party plugins needed to solve some functional preferences that aren't included... the added prices are residual and usually very fair. The biggest con for Shopify is that for pages and collections they require /pages/ and /collections/ to be part of the URL string, which has no SEO value, but aside from that the platform is very SEO friendly.
- Extremely quick setup and intuitive UI
- Fast load times and hosting
- Robust 3rd party plugin support
- Perhaps the most developer-friendly platform I've used with built-in version control and great documentation
- Great payment gateway compatibility (including their own, which competes well with the best of the best)
- Overall there is great control of SEO, though they do unfortunately require /pages/ and /collections/ to be part of your URL string for those respective sections of your website - these words have pretty much no SEO value to any website and waste URL string real estate
- Their support is good when they provide it... but they kind of don't. They offer 1 hour free support for each website, which I've had strangely become used up when I contact them for the first time. Not sure how they track that 1 hour, but you'll find it disappear faster than 1 hour for sure. You can always retreat to their support forums though.
- Our clients are selling more than when on previous platforms
- Our clients are ranking better in searches
- Our clients have been able to track and engage with their customers more easily
- WooCommerce and Magento
Shopify is much easier and intuitive for our clients. Shopify is built much better for developers to come in and make customizations to both design and functionality. Finally, there's speed - Shopify has typically always been significantly faster.