Entry Level Solution
January 26, 2016

Entry Level Solution

Shauna Gallagher | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Software Version

Deluxe

Overall Satisfaction with Sprout Social

Sprout Social is used within our marketing department and customer care department. We schedule content, and reply and engage with customers via Sprout Social.

Pros

  • Sprout Social is pretty intuitive, so it makes it an easy to understand tool for teams outside of our social team to understand and adapt to.
  • Lately, Sprout Social has been adding more features, especially for reporting and specifically Instagram as a channel.

Cons

  • Sprout Social could be adopting to trends faster.
  • Mobile app is clunky for on the go publishing, monitoring and reporting.
4 - Marketing and customer care
  • Better Customer Care.
  • Ease of work for marketing team: scheduling content, proficient in day to day.
To be completely transparent, I chose Sprout Social because of the price point and ease of on boarding, as an entry level tool to help get our customer care team on board with and comfortable using.
For now, we are OK with what this product has to offer, until we outgrow it, we will stay!
Sprout Social is well suited for lower budget, lower mentioned brands.

Sprout Social Feature Ratings

1.0
Filtering out noise/spam
1
8.3
Content planning and scheduling
10
Audience targeting
8
Content optimization
5
Workflow management
10
10.0
Customer interaction histories
10
Marketing ()
Not Rated
10.0
Twitter
10
Facebook
10
Google+
10
Instagram
10
4.5
Campaign success analytics
5
Real-time tracking
4
5.5
Role-based user permissions & privileges
7
Mobile access
4

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