Let Your Customers Be The Advocates
March 01, 2017

Let Your Customers Be The Advocates

Marisa Delao | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with TrustRadius for Vendors

  • Review Acceleration Program
  • TrustQuotes Library
  • TrustQuotes for Web
  • TrustReport (Product Report)
TrustRadius is mainly used within our marketing department, but we are slowly starting to get Customer Success and Sales to use it on a more daily basis. It has been a great way to help support prospects' concerns and hesitations when using our software.
  • TrustQuotes: have by far been my most favorite feature. We started implementing the widgets throughout our website (ie. product page, landers, etc.) and it has made a huge difference.
  • Customer Support: I have to say the Customer Success Managers have been a huge help with getting everything up and running. They are always there for me and coming up with great ideas on how to make the most out of their software.
  • Flexibility and being able to customize features to support your website's brand.
  • Ease of implementation
  • There needs to be more data and insight into who is viewing your profile. TrustRadius just recently released a feature that allows you to see the company, but it would be nice to know names, title, etc.
  • It would be neat if they had a tool to help A/B test the performance of their widget vs. not having them.
  • Scale customer proof through reviews
  • Third-party validation of marketing claims
  • Increase landing page conversion
  • Create sales enablement content
  • Improve sales efficiency
  • Gather product insights
  • Identify & address customer issues
Since we recently just implemented TrustQuotes, we are still in the stages of understanding the impact on conversion rate. We plan to start testing over the next couple months to figure out how our customer reviews have made a difference on each lander. Although we have found that these reviews are working well with the Sales team. We have received great feedback from them saying it is a great asset for them to have throughout our sales cycle.
At one point in time, MindTouch was also using G2 Crowd to source reviews. In my personal opinion, the customer support with TrustRadius blew them out of the water! Our success manager has gone above and beyond my expectations. We have multiple calls a month to go over new features, success tips, etc. He is always coming up with new ideas on how MindTouch can make the most out of our reviews. He even came out for an onsite to come and train each department and provide them with examples on how other companies are making the most out of their reviews.
Your customers are your advocates! It is as simple as that. Having a third party site publish reviews really authenticates your product or service. Case studies and testimonials are great, but at the end of the day they're usually written up by the company itself. To have an outside source prepare that content for you, makes it 10x more credible.
Like I have mentioned above, the TrustRadius Customer Success team is why I love the software so much! They really believe in helping their customers and making them successful from start to finish.
TrustRadius is a great software to implement on anyone's website.

Using TrustRadius for Vendors

TrustRadius for Vendors Support

Patrick & Rasha have been nothing but amazing to work with. They are both very professional and have a deep knowledge of TrustRadius offerings. They are constantly coming up with different ways to help figure out what works best for our company.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
Everyday TrustRadius provides exception support for their product. It has been such a pleasure to work with their team because of this fact. A great example of this was when they worked with MindTouch to write our product report. When first developing the report, we changed the concept multiple times. TrustRadius provided MindTouch with so much patience as we worked on a new idea. The final write up turned into a huge asset our Sales team now uses when working with prospects.

Using TrustRadius for Vendors

The TrustRadius Vendor Portal is very easy to navigate. Most features walk you through a series of questions in order to get you up and running.
ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • The Company Listing section was very straightforward. It walks you through a series of steps to fill out your company profile. We were able to get our profile up and running within a couple hours.
  • The new Visitor Insights section is manageable and easy to navigate but I wish it was more detailed with data.
  • The Review Management section was a tad confusing at first. You have to switch tabs to from the My Products section to the My Company section to label your tags and then you can go back into the Review Management section to start tagging your reviews. My CSM did a wonderful job at explaining how to use the new feature, but if it weren't for him it probably would have taken me some time to learn.