VWO is a great fit for our company!
February 19, 2019

VWO is a great fit for our company!

Taylor Marmie | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with VWO

We use VWO for marketing, and particularly A/B Testing! We A/B test our paid landing pages and website pages. From content to hero images to CTAs, VWO helps us A/B test everything we need to understand how users are using and converting on our websites. VWO is also seamless in allowing us to manage four websites in one account.
  • Nice data reporting.
  • Easy step-by-step instructions to set up your tests.
  • Easy to collaborate on tests other people on your team may have set up.
  • We would like the option to not add a hypothesis, as sometimes our tests aren't developed enough for one.
  • Date range on data reports.
  • Download screen recordings.
  • We've made changes that have helped increase the conversion rate on our website!
  • We've made changes that have helped the conversion rate on our landing pages!
  • VWO has helped us make smarter, more responsible decisions in the marketing department
VWO was a better fit for our four companies fiscally and feature-wise.
Our generic A/B tests for copy, hero images, and CTA copy/color/size/shape are all super well-suited for VWO. Our company has yet to come across a scenario where VWO has not worked for us. We've also taken advantage of the screen recording/heatmap sessions on VWO to make changes to pages, like our pricing page, once we know what may be confusing to a user in a new layout.