Most definitely. Most companies around us hire CX or UI Designers to test things and make decisions. We don't have to employ a new person to do testing but rather, for an affordable price, we can do the testing ourselves. The hardest thing is it takes time to do. VWO goes above and beyond to help their customers. In fact, in our latest test, they had it ready for 5 days and we took some time on our end to implement it. We hardly are ever waiting for them and because they work with so many different clients, they can provide quality recommendations for new tests.